Are digital collections a bubble? Or opportunity?

Original Title: Big Events in the Metaverse｜Digital Collections—A Bubble? Or opportunity?

Recently, WeChat has rectified related public accounts, and Ali is also tightening related payment interfaces. Big manufacturers have taken action to further standardize digital products. Compared with virtual currencies, digital collections themselves have non-homogeneous characteristics and are not reliable. Interchangeability or divisibility, but it is still possible to be a regulatory direction behind our country.

For example, the Whale Discovery platform now requires 180 days of purchase or two years after the gift can be transferred, and does not support any form of paid transfer. Currently, the requirement is 180 days, which is half a year. I believe that Ali’s side is more I hope to use this period of time to take a look at a domestic regulatory trend for digital products, and avoiding hype is only one of the factors. At present, our country has not issued a very clear regulatory document on the supervision of digital collections, and it still revolves around virtual currency.

Because digital collections and virtual currencies have many similarities, for example, there may be some hype and trends based on blockchain technology, or they may be involved in some illegal fundraising, especially when they are often asked about illegal fundraising. Problem, especially recently, digital collections have become more and more popular, and many new platforms have emerged, and we can also see that some big platforms, such as Amazing Lunch Box, are tightening their platform policies and are also preventing the use of digital collections The speculative behavior of big platforms is doing this, no doubt they want to achieve long-term and stable development.

Briefly talk about the current legal and regulatory environment for digital collections:

1. For digital collection creators and obligees, the scope of rights is intellectual property rights, and the scope of authorization includes general, exclusive, and exclusive rights. The rights are limited to not casting the same work in other brands. Liability for infringement is required.

2. For digital collection initiation platforms, qualifications are obtained as licenses, including "Value-Added Telecommunications Business License", "Network Publishing Copyright Service License", "Information Network Communication Audio-Visual Program License" and "Internet Culture Business License" , then the filing procedures include blockchain filing and artwork business filing, which are limited to not using words such as virtual assets and virtual currency in the registered name and business scope. Post-operations include but are not limited to 1. Unfair competition 2. Copyright risk 3 . Storage risk 4. Advertising.

3. For digital collection collectors and buyers, the rights of the "User Service Agreement" are limited. Copyrights are for non-commercial purposes, and they are used reasonably within personal limits. Ownership includes possession, use, income, and disposal. The transaction method is legal currency transactions. money laundering. To sum up, whether it is digital collections, creators, rights holders, digital collection distribution brands, or digital collection collectors and buyers, some red lines of digital products must not be touched. I believe that with the development of this field In order to develop, the relevant national regulatory authorities will also issue more clear and standardized laws and regulations, so that the field of digital collections can develop more healthily.

From NFT to digital collections, domestic digital collection platforms have sensed the opportunities of the current market's brutal growth, and carried out NFT transactions in the name of digital collections in disguise, and obtained high profits from it. Especially in the gap when the regulatory rules for digital collections have not yet been perfected, some digital collection platforms have extensive operations, resulting in financial risk spillovers.

Previously, the China Internet Finance Association, the China Banking Association and the China Securities Association mentioned in the initiative to prevent NFT-related financial risks that centralized transactions (centralized bidding, electronic matching, anonymous transactions, market makers, etc.) will not be provided for NFT transactions. , continuous listing transactions, standardized contract transactions and other services, and set up trading venues in disguised form.

Even though the NFT policy continues to tighten, in order to make quick money, some data storage platforms will still try their best to avoid supervision and induce consumers to fall into the hype trap. This kind of digital collection business model with centralization as the operating logic, on the surface, confirms the rights on the chain. In fact, consumers do not own the ownership of digital collections, and consumers are on the weak side under the transaction leverage.

After a lucrative copy is sold, the digital collection may be in a mess.