Interpretation of the popular social chain game Xpet

Source: Daoshuo Blockchain

I have always been skeptical about social applications in the crypto world.

In my opinion, since it is an encryption application, it should rely on the basic elements of the blockchain, and then develop a narrative on the blockchain around these basic elements.

On this track, there used to be a very popular ENS. But after all these years, it seems that except for some special types of domain names that are used to show off and show off, ENS has not really shown any outstanding highlights in social circles.

In the last bull market, there were projects such as MASK that relied on Twitter, but they only took advantage of the "trend" at the time to become popular for a while, and then disappeared.

I have paid attention to the PUSH project. It relies heavily on the basic elements of the blockchain (wallet address), and develops applications around addresses, such as online communication. But it hasn’t become popular in recent years.

After experiencing these cases, I even doubt whether social applications in this field will be a false demand.

So when I first learned about the game xpet (xpet.tech), when I heard that it was an online pet-raising game, my first impression was: this type of game is available on Web 2. This is Nothing creative.

In addition, this game only had a mobile version at the time, and there was no web plug-in version. For security reasons, I almost always try to avoid frequent encryption operations on my mobile phone in daily use.

So at that time I basically had no motivation to try this game.

Until recently, when this game finally had a web plug-in version, I casually started to try it.

But the initial process was not smooth: I misread the blockchain and didn’t notice that the account it assigned to me was from Arbitrum. I thought it was Ethereum, so I transferred money directly to Arbitrum. The Ethereum address was transferred, so I lost a lot of money, which made me feel quite depressed.

I almost failed even this attempt.

Later, I controlled my emotions and started transferring money again.

After playing this social game, I feel that it seems a little different from those previous games, and more importantly, this game can bring good imagination.

First of all, it uses the Twitter platform for display, and the display method is more natural. Users who play the game can see the pet and its level of other Twitter users who own it.

This reminds me of NFT as an avatar application.

From the cryptopunks and boring apes back then to the various NFTs in the inscription ecology today, they all began to be continuously exposed and formed a consensus among users with the help of the spread of Twitter avatars, and even eventually converted to Their value today in the social sphere.

But those NFT avatars require users to upload pictures before they can be displayed on Twitter. This game can be automatically displayed on Twitter without users actively uploading it. However, currently, users still need to click on the Twitter user’s homepage to see it.

But is it possible that Twitter will add support for this game in the future so that users can see their pets and levels directly next to their Twitter posts without clicking on the homepage?

If this can be done, it will be able to achieve the same communication effect as avatar applications more smoothly.

In addition, during the game, players can more or less feel their inner attachment to their pets to some extent. This kind of attachment makes players consciously or unconsciously become attached to this application, such as thinking about constantly feeding and interacting with it.

At the earliest, this game only had the interaction of feeding. Now the project team has launched the interaction of attacking monsters (PvE). In the future, the project team said that more gameplay will be launched.

Obviously in the future this game will find ways to increase user stickiness to it.

This kind of viscosity seems to be different from the viscosity of past P2E games that was played purely for gold. It is more of a spiritual viscosity. This viscosity is more natural and will get stronger over time.

This game also requires the user to buy coins and food to feed the pet to ensure that it does not starve. But basically, as long as the user does not buy other pets excessively, just keeps a pet that the game gives to him for free, and slightly upgrades the pet to a certain level, the coins produced every day can be maintained, and there is no need to spend extra money. Money to keep the game going.

This will not put too much financial pressure on players.

(Note: I don’t quite remember whether the most primitive pet will produce coins every day without upgrading, and I don’t quite remember whether the coins produced by very low-level pets are enough to sustain daily life. I When I started playing it, I recharged it and upgraded it. Now the coins produced every day are more than enough to sustain its life.)

Although the development of this game is still in its infancy, it can Imagine that once it generates consensus among users, the project side will definitely add more "rigorously needed" functions, such as more transactions, greater liquidity, stronger communication methods, etc.

Once such a game is really launched, I think it is possible to substantially cannibalize Web 2 users and attract users from the traditional Internet world to the encryption world.

Of course, this game also currently has a problem that cannot be ignored: that is the anonymity of the background of the project team.

But after observing this period of time, I still admire the project team’s ability to iterate and innovate. Because of this ability, I still have certain expectations for the project side. So I'm willing to take the risk and play it to see what its future holds.

But no matter what, if this risk is not eliminated, it will always be a major hidden danger. This is something all players need to be extremely vigilant about before entering the market.

Therefore, I suggest that when players participate in this game, it is better to have a trial and entertainment mentality, and not to invest more than their risk tolerance for "gold making" and blind upgrades.