Recently, a 3A game called "Black Myth: Wukong" has become popular on the Internet at home and abroad. In addition to attracting the attention of many game players, many investment institutions have also begun to pay attention to the PC game market. Since the game market has mainly focused on mobile games in the past, the domestic share of PC games has been on a downward trend in recent years. The launch of the game "Black Myth" has begun to make people re-examine the potential of this track and may trigger a boom in the PC game market again.
Web3 game track begins to rebound
Web3 games are also the direction of investment for many institutions and have received a lot of capital investment in the past. Although the popularity of the blockchain game track was not high in the first half of this year, and even once met with a cold reception, many investors began to doubt the investment prospects of blockchain games, but starting from August, the price of blue-chip NFTs began to rebound first, and then some blockchain games began to gradually increase in popularity. "Black Myth: Wukong" has become popular worldwide, and KOLs and top exchanges have attracted user attention and registration by giving away Black Myths. The entire crypto market has begun to re-examine the chain game track of Web3 and try to find the most promising projects.
Then, the game may become a hot spot in the crypto market. Coupled with the positive expectations of the Fed's interest rate cut in September, it is possible that this round of market correction will end in September and usher in a large-scale rebound. The MEME market is about to come to an end in the short term, and chain games are just connected at this time, and may lead the bull market like DeFi Summer.
The explosion of Black Myth Wukong has led to the outbreak of the game sector. ULTI, which has nearly doubled for seven consecutive times, is the only true god of OKX
There are many types of Web3 games. For us as investors and players, how to choose potential projects is the most important thing next. Compared with the development process of traditional games, most chain games have similar economic models and incentives for players, so the picture quality and experience of the game have become the main screening criteria for Web3 games.
From the perspective of quality, the current blockchain games have begun to transform from low-quality interactive products to 3A-level products, and many high-quality works have emerged in this process, such as Big Time, illuvium, Star Atlas, Ultiverse, etc. Some top crypto investment institutions such as A16z, Paradigm, Binance Labs, Animoca Brands, etc. are deeply involved in the layout of these blockchain game projects.
Since last year, the rise of AI has been a major opportunity for all industries, and the same is true for Web3 games. Ultiverse seized this opportunity and created a better experience for players through deep integration with AI, and successfully attracted the attention of Web3 players. The changes that AI brings to Web3 games will be epoch-making, comprehensively improving the quality and experience of games. Playing Web3 games is not only about making money, but also a kind of enjoyment.
Ultiverse is mainly driven by the groundbreaking AI protocol, which has become an important part of its gaming ecosystem. It connects the community and players to interact and communicate, redefines the value of the digital economy, and thus realizes a variety of digital experiences, such as virtual metaverses and exhibitions. UltiverseDAO team members have previously worked in game companies such as Gameloft, Blizzard, Ubisoft, and Tencent, and have rich experience in 3A games. It is expected to bring a different gaming experience to players.
Features and Progress of Ultiverse
AI is the core of Ultiverse. The team combines AI content generation to achieve AI's improvement in gaming experience, and promotes the gaming platform to large-scale applications. Through AI-generated content and interaction, the game increases the attractiveness of the game to players and creates personalized experience capabilities.
The Ultiverse team officially announced the launch of PCG (on-chain programmatic content generation technology, that is, AI automatically generates content and even scenes) technology in July to achieve deep support and integration of AI.
PCG simply means using AI technology to enrich and diversify game content. For example, NPCs can give players more interactive experiences and some unexpected effects with the support of AI, even including automatic generation of game scenes.
The launch of PCG is a major change in Web3 game interaction, and provides creators with powerful tools to achieve complex interactive experiences, including content generation, intelligent tasks, personalized experience, NPC intelligent interaction, and AI assistants, which upgrades Web3 games from Play to Earn to Play and Earn. The Ultiverse team will provide developers with corresponding SDK toolkits and a cross-project collaboration platform to realize the sharing of Web3 resources. Currently, Ultiverse provides three core functions: Electric Sheep, World Fragment and MetaGF. Electric Sheep is what we call electric sheep, and it is also the first NFT asset in the ecosystem. MetaGF is an AI companion function that supports players to customize their faces and explore Ultiverse.
The team also recently held a summer game event, which was jointly organized by Ultiverse and 6 other projects, providing participants with a $2 million reward. Its partners include OKX and others. In addition, the team also held a grand celebration carnival and cooperated with Zetachain to provide rich rewards for community players.
Tokens and Staking
ULTI is the functional token of Ultiverse, which is mainly used for in-game payment and asset settlement. At the same time, players can also participate in the voting governance of the platform and help with data AI training to get rewards. In addition, players can also participate in the incentives in the ecosystem, including holding electric sheep NFTs to participate in tasks to get airdrop rewards, etc. At present, the official has carried out corresponding experience and reward activities on platforms such as Binance Wallet, OKX and bitget.
The total number of ULTI tokens is 10 billion. The tokens have been listed on exchanges such as OKX, Gateio, Kucoin, Bybit, and MEXC. The official airdropped to users in June. At present, staking can also get BAC tokens (BAC is a Web3 game community on the Blast chain, which has a cooperative relationship with Ultiverse and has entered the Ultiverse staking platform). The total number of ULTI tokens participating in staking has reached 93 million.
Token distribution is as follows:
ULTI is currently around 0.027U. Since TGE was held two months ago, the crypto market was generally not doing well at the time, so the token price also suffered a decline after listing. However, at the end of July and the beginning of August, the price of ULTI began to stabilize, forming an arc bottom, and has recently confirmed a breakthrough in the previous downward trend. In the first stage, it can be seen at around 0.035U. If it breaks through the upper edge of this box, it is possible to go out of a standard reversal market, so it is currently a good time to trade on the right side.
Team Financing
The Ultiverse project team received seed round financing from Binance and Defiance Capital in 2022. Later in 2022, Binance invested another $5 million in financing. In February of this year, it received $4 million in financing, with a valuation of $150 million.
In addition, top investment institutions including Sequoia also participated in the project's financing. Overall, the financing institutions are quite luxurious, and Ultiverse has been successfully ranked in the first echelon of 3A-level blockchain games.
Summary
From the perspective of the overall economic development trend, due to the gradual decline of the real industry, the virtual economy represented by games will officially rise, and Web3 games will play a vital role. With the support of AI, it will also bring new growth points to the game track, so Ultiverse is undoubtedly heading in the right direction of development. At the same time, with the PCG programmatic content generation technology launched by the team, a virtual world close to the real environment can be created for players, and the game track can be pushed forward quickly.
From the perspective of the encryption industry, the market has been adjusted for nearly 5 months, which is also called the most bearish bull market by many investors. At present, most people are generally optimistic about the reversal caused by the expectation of interest rate cuts in September. Chain games have also been holding back for more than half a year, and the market has been fully reshuffled. In this environment, the rapid progress of blockchain games will become inevitable, and it is also a good opportunity for Ultiverse.