Kejumpa pers , perusahaan di balik koleksi non-fungible token (NFT) Bored Ape Yacht Club yang populer, Yuga Labs, akan menjadi bagian dari presentasi satu-satunya. Perusahaan telah bermitra dengan legenda rap Marshal "Eminem" Mathers dan Calvin "Snoop Dogg" Cordozar untuk tampil di Metaverse.
Presentasi akan berlangsung pada 28 Agustus mendatang selama MTV Video Music Awards (VMA) 2022. Eminem dan Snoop Dogg akan membawakan lagu berjudul “From the D 2 The LBC”.
Ini akan menandai pertama kalinya dalam beberapa tahun salah satu artis tampil di acara ini dan penampilan pertama yang terinspirasi Metaverse dalam sejarah acara penghargaan ini. Yuga Labs membagikan pengumuman tersebut melalui akun Twitter resmi mereka.
Kami SANGAT bersemangat untuk mengalaminya@Eminem &@SnoopDogg 'S#VMA kinerja terinspirasi oleh@OthersideMeta dengan@yugalabs 🚀 Hitungan mundur ke hari Minggu pukul 8 dimulai SEKARANG!
— Penghargaan Musik Video (@vmas)25 Agustus 2022
Rilis tersebut menyatakan hal berikut tentang lintasan artis, menyoroti pentingnya kolaborasi ini dengan Yuga Labs:
Eminem akan tampil untuk pertama kalinya dalam 12 tahun, terakhir membawakan "Not Afraid" dan "Love the Way You Lie" pada 2010. Superstar dengan 60 nominasi ini adalah artis dengan nominasi terbanyak kedua dalam sejarah "VMA", hanya di belakang Madonna dengan 69. Dia telah menang 13x, menjadikannya salah satu dari 5 artis teratas dengan kemenangan terbanyak. Dia baru-baru ini merilis album greatest hits keduanya, "Curtain Call 2". Snoop Dogg akan tampil untuk pertama kalinya di panggung "VMA" dalam 17 tahun, tampil terakhir bersama Diddy dan Notorious B.I.G. pada tahun 2005.
Para seniman sangat aktif di industri crypto. Snoop Dogg meluncurkan koleksi NFT mereka sendiri yang memungkinkan penggemarnya mengakses Metaverse dengan bermitra dengan The Sandbox.
ItuKoleksi Snoop Dogg menampilkan lebih dari 10.000 Avatar Metaverse yang unik, "buatan tangan", dan "dapat dimainkan" yang disebut The Doggies. Sang seniman terlibat langsung dalam proses merancang dan membuat aset digital tersebut. NFT dapat diperdagangkan di pasar digital populer OpenSea.
Di sisi lain, Eminem berkolaborasi dengan Snoop Dogg untuk meluncurkan video musik lagu mereka "From The D 2 The LBC" di Metaverse. Para seniman mempresentasikan video mereka di ApeFest 2022 tahunan, acara populer bagi pemegang BAYC dan Mutant Ape Yacht Club (MAYC), koleksi lain dari Yuga Labs.
Eminem dan Snoop Dogg tampil bersama musisi populer lainnya, seperti Lil Baby, Lil Wayne, The Roots, dan lain-lain. Rapper legendaris menggunakan ikonografi dan gambar koleksi Yuga Labs NFT, seperti yang terlihat pada tweet di bawah ini.
Butuh waktu terlalu lama untuk terhubung kembali@snoopdogg – Anda tahu kami harus membuat film!https://t.co/087W2OZJOI#DariTheDToTheLBC#curtaincall2@BoredApeYCpic.twitter.com/k443JqXHON
— Marshall Mathers (@Eminem)24 Juni 2022
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