Tether officially announced the launch of a Plan ₿ business center with the city of Lugano (Lugano) to explore the potential of blockchain technology as it relates to the business, adoption and long-term use of cryptocurrencies in the region. The center will house more than 300 blockchain experts and enthusiasts and attract talent, encourage networking and knowledge sharing. The center will also host casual spaces for gatherings and workshops to further promote education and development. Additionally, on October 20-21, 2023, the Plan ₿ Forum 2023 will be held in the city of Lugano, focusing on the adoption of cryptocurrencies and blockchain. Tether will also continue its Plan ₿ summer school program. On March 3, 2022, Plan ₿ was officially launched, an initiative to accelerate the use of Bitcoin technology to transform the city's financial infrastructure, with the goal of expanding Lugano's blockchain capabilities and promoting the city as a European A major hub for blockchain adoption.