According to Justin Hyun, investment director of the TON Foundation, the TON-based economy is beginning to take root in Telegram, which is also reflected in TON's recent performance.
Hyun said in an email interview: "Telegram has launched its own advertising platform, which only accepts Toncoin instead of fiat currency, chooses the principles of Web3, and returns 50% of advertising revenue to Telegram channel owners. This move will mean that channel owners can distribute Toncoin to their audience in the form of giveaways, further increase awareness of the TON ecosystem, and over time, disperse the token supply to Telegram's best and brightest creators."
Data shows that TON has risen 15% this month, hitting a record high of more than $7, while BTC has fallen 11% during the same period, and the broader market indicator CoinDesk 20 Index has fallen 16%.
According to CoinGlass data, the open interest of TON perpetual futures contracts has increased by more than 17% to $160 million, and once exceeded $200 million. (CoinDesk)