Dairy Queen Transforms Chengdu Outlet into Ghost Ski Resort in NFT Collaboration with Weirdo Ghost Gang
Dairy Queen surprises Chengdu with an unconventional NFT collaboration with Weirdo Ghost Gang, transforming its outlet into a "ghost ski resort" pop-up, showcasing limited-edition merchandise and a unique ice cream creation, amidst broader industry trends of integrating NFTs into tangible products and strategic considerations in a fluctuating market.
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