In March, the popularity of Google searches for Bitcoin and Ethereum rebounded, reaching the highest level of the year

Odaily Planet Daily News In March 2025, the search popularity of Bitcoin on Google was 34, the highest level so far in 2025. The search popularity in January and February was only 31 and 27 respectively. This marks a relative increase of 26% month-on-month in Bitcoin searches, and also marks a change in the trend of the indicator's continuous decline since November 2024. At the same time, in March, the search popularity of Ethereum on Google also reached its highest level so far in 2025, recording 19. A slight increase from 16 in February. Analysts say that although it is still far from the previous cycle highs, the increase in Google search interest for Bitcoin and Ethereum in March may reflect the recovery of retail investors' attention, at least better than the performance so far in 2025. A broader theory for the rise in Bitcoin interest in March may be the newly announced tariffs in the United States, which may have reignited the narrative of "digital gold" and "value storage" long associated with Bitcoin, especially against the backdrop of increased geopolitical or macroeconomic tensions. This theory is supported by the performance of the BTC/SPX exchange rate data, which has risen by more than 8% since the "Liberation Day" tariff announcement on April 2. (TheBlock)