4E 2024 Annual Review: Innovation, Cooperation and Breakthrough

2024 is about to pass, and this year is particularly special for the entire cryptocurrency industry. The hype of ETFs at the beginning of the year gave the crypto market a good start, but then it entered a long period of decline, and narrative exhaustion was really hard to endure. After entering the second half of the year, the crypto industry ushered in a wave of variables. The expectation of interest rate cuts has slowly recovered the market. The US election and the frenzy surrounding Trump's victory have boosted the market's fierce rise, making the industry's potential once again apparent.

Looking back on 2024, it was also a year full of opportunities and growth for 4E. In this year, 4E quickly emerged with its rich product lines and outstanding market performance. From user growth to business layout to partner expansion, 4E has left a deep mark in the market and has become a new platform in the industry.

2024, a year of strong growth and extraordinary achievements

In the past year, 4E has insisted on being user-centric and has always focused on providing diversified financial products to global investors to help users capture every value-added opportunity in a changing market.

Currently, the 4E platform has provided spot and derivative transactions for more than 600 assets, and has gradually established a comprehensive and multi-level trading ecology. In the field of cryptocurrency, 4E keeps up with industry trends, continuously launches popular currencies and innovative functions, provides deep liquidity, and ensures the safety and smoothness of transactions. In the foreign exchange market, 4E has become the preferred platform for many foreign exchange traders with its rich currency pair selection and flexible leverage strategy. The introduction of commodities such as gold and crude oil and US stock trading has further broadened the investment horizons of users and built a new investment ecology.

4E's one-stop trading has been loved by users and has stood out in the market competition with strong growth momentum. At present, 4E has covered more than 20 countries and regions around the world, with more than 1.2 million registered users, the platform's average daily trading volume has exceeded 1 billion US dollars, the platform's risk guarantee fund has exceeded 100 million US dollars, and the per capita trading volume has exceeded 1 BTC. Among the more than one million users, more than 73% of them are both foreign exchange and cryptocurrency users, showing a high degree of recognition and dependence on the platform's diversified products.

Good user experience and market reputation are fermenting into a powerful social network effect. In the past year, more than 7,984 people have invited friends to register on the platform. 4E has distributed more than 20 million US dollars in platform rewards this year, and the average daily customer activity has increased by 39.2% month-on-month, reflecting the continuous increase in platform user stickiness and participation.

In terms of global market expansion, 4E's internationalization has been steadily advancing, and the proportion of overseas markets in the platform's user structure has increased to 55.9%. Especially in the Vietnamese and Thai-speaking regions, the user growth rate of the platform exceeded 41% respectively. In particular, 4E ranked first on the App Store download list in the Vietnamese market, becoming one of the most popular cryptocurrency trading platforms there, further consolidating 4E's leading position in the Southeast Asian market.

In addition, with the opportunity of reaching a strategic cooperation with the Argentine national team, 4E also shined in the South American market. Through the combination of online and offline activities, it won the enthusiastic participation of the South American community and significantly increased 4E's popularity and market share in the region.

In 2024, in the unpredictable rhythm and market fluctuations, 4E has achieved significant interim results. We have not only achieved a leap-forward growth in user scale and transaction volume, but also taken solid steps in global layout and business diversification.

In 2024, 4E platform events, every step is exciting

In every month in the past, 4E has had major events, and every month has different excitement. From product innovation to brand communication, from market expansion to deepening of partnerships, 4E has left a deep mark in the cryptocurrency market with a steady pace and forward-looking strategy.

Q1 Milestone: Debit Card Launches and Collaborates with the Argentine National Team

In the digital economy era, crypto asset payments should become part of daily life. To this end, 4E has successively cooperated with Mastercard and Visa, two international payment giants, and officially launched the 4E Debit Card in January. The card integrates cross-border payment, consumption, asset storage and fast exchange functions, simplifies the exchange process between cryptocurrency and legal currency, and brings a more convenient payment experience to global users. The debit card currently covers more than 180 countries around the world and supports 50 million merchants.

In early 2024, there were many trading opportunities in the traditional financial derivatives market. The demand for commodities such as gold and oil, as well as hot assets such as foreign exchange and US stock indexes, has risen sharply, attracting a large number of investors. This wave of enthusiasm has led to a nearly 60% surge in visits to the 4E platform compared to the previous month, and a 154% surge in derivatives trading volume. Through precise market positioning and innovative product services, 4E provides investors with a highly competitive trading experience in the global derivatives market.

In March, the cooperation with the Argentine national team was an important step in 4E's brand internationalization process this year. The passion, perseverance, and fairness represented by cryptocurrency coincide with the spirit of football. With reliable technology, strict security standards, and compliant global operations, 4E has won the trust of the Argentine national football team, becoming its only designated trading platform and reaching a global partnership. This cooperation not only promoted the internationalization of the 4E brand, but also created new opportunities for the integration and development of the cryptocurrency industry and the sports industry. Taking this opportunity, 4E further enhanced its global recognition and market influence.

Q2 Milestone: Financial Management Section Online and International Market Breakthrough

In April, 4E ushered in a moment of double blossoming of business and brand. This month, 4E's financial management business was fully launched. Whether it is current financial management, regular financial management, or on-chain coin earning and quantitative financial management, it not only enriched the platform's financial product ecology, but also brought users more stable and flexible wealth appreciation opportunities. At the same time, the launch of new businesses such as fixed investment and pledged borrowing has made 4E's financial service system more perfect.

At the same time, the platform's global layout has made breakthrough progress this month. The rapid development of the Thai market has become a highlight. The number of local users has exceeded 150,000, marking that after the Vietnamese market, 4E has made another remarkable achievement in the deep cultivation of the Southeast Asian market.

In terms of brand communication, 4E's influence has reached a new height. Football superstars such as Martinez, De Paul, and Di Maria endorsed 4E, and their passionate brand promotion videos swept the entire network. This not only attracted a large number of new users to the platform, but also further enhanced the global recognition of the brand. The star effect has achieved a unique brand promotion, making the name of 4E well-known around the world.

Although the market remained sluggish in May, in order to ensure that the voice of cryptocurrency and blockchain was heard loud and clear, 4E held a summit in Vietnam with the theme of "FINE-TUNE YOUR FORTUNE". With more than 800 participants, the summit became the most grand event in the local crypto industry, attracting extensive coverage from 31 official and mainstream media in Vietnam. Former Manchester United player and Argentine national team legend Veron was a special guest and shared his views on the integration of sports and technology at the conference, and presented signed jerseys to fans on the spot. These activities brought together cryptocurrency users, governments and industry leaders, paving the way for large-scale adoption.  

In June, as the America's Cup kicked off, 4E, as a partner of the Argentine national team, specially planned and implemented an exclusive America's Cup ticket giveaway event, aiming to bring this precious viewing experience directly to users, so that fans have the opportunity to fight side by side with the Argentine national team, witness every exciting moment together, and feel the unparalleled football passion and glory. Once launched, the event was warmly welcomed and actively responded by users, making the emotional connection between 4E and users closer.

Q3 Milestone: Brand Internationalization and Influence Significantly Improved

In July, the America's Cup was in full swing, and the TVC video jointly launched by 4E and the Argentine national team was launched online. In the video, many star players of the Argentine national team appeared together with 4E, interpreting the wonderful moments of the integration of football and cryptocurrency, attracting many eyes to focus on the America's Cup and cheer for the Argentine national team. With the successful victory of the Argentine national team in the America's Cup, as a champion partner, 4E galloped all the way on the court and went down in history with the championship glory, greatly enhancing 4E's international brand image and global influence.

In September, the crypto industry ushered in the annual top event-TOKEN2049. As the platinum sponsor of this event, 4E achieved a double harvest of brand popularity and product downloads through diversified displays and efficient promotion strategies. There were more than 32,000 mobile visitors at the booth, of which more than 2,800 visitors participated in the interaction at the booth, and more than 1,000 new registered users. The interactive users mainly came from Singapore, Latin America, and Russia, fully demonstrating 4E's brand influence and appeal around the world.

At the same time, 4E also won industry awards in the field of foreign exchange. At the WIKI FINANCE EXPO BANGKOK 2024 Bangkok International Exhibition, it won the "Best Foreign Exchange Trading Platform" award, reflecting the market's recognition of 4E's outstanding performance in the field of foreign exchange trading.

Q4 Milestone: A series of activities attracted a new peak in user growth

In October, the US presidential election was in full swing, attracting global attention. At the same time, the grand event of the football world, the World Cup qualifiers, also quietly kicked off. As a leading platform with in-depth cooperation with sports events, 4E is well aware of the expectations and enthusiasm of the majority of football fans for the events. It has specially planned an exclusive welfare event to give away precious World Cup qualifiers tickets, which attracted a large number of new users to register and participate. Many people received the free tickets, especially users in Latin America were very enthusiastic. Peripherals with 4E elements were also seen everywhere at the game site, becoming a beautiful landscape on the scene, further deepening the brand's global recognition and emotional connection with users.

As 2024 draws to a close, 4E grandly launches the "Celebrate Christmas and Welcome the New Year" event. During the event, registration will issue a 10USDT card voucher to participate in the transaction, and a mysterious gift package will be obtained by recharging 100USDT, with a total prize pool of 30,000USDT. In addition, opening a position to trade designated products such as gold, crude oil, and foreign exchange, each person can enjoy a maximum of 50USDT spread rebate; the cumulative trading volume of the entire platform ≥1,000USDT, and you can also participate in the $88,888 prize pool. The event is currently in full swing, which not only brings more benefits to the old users of the platform, but also attracts a large number of new users to join.

Looking forward to 2025, work together to create brilliance

In 2024, every step of 4E is conveying a belief to global users: this is not only a trading platform, but also a financial partner that users can trust. From product innovation to market development, from brand cooperation to security assurance, 4E breaks boundaries with strength and wins trust with actions.

The continuous growth in the number of users, the explosive expansion of the market, and the in-depth cooperation with the Argentine national football team have become the most eye-catching footnotes of this year. At the same time, the 100 million US dollar risk guarantee fund provides users with a safe trading environment, and the global business layout also allows more users to feel the professionalism and warmth of 4E.

There are still more than ten days to enter the new year. At the time of bidding farewell to the old and welcoming the new, 4E sincerely invites you to participate in the "Celebrate Christmas and Welcome the New Year" event. The reward of more than 10 million US dollars is intended to express 4E's gratitude. In the future, we will continue to uphold the concept of user first, continue to launch more products and functions with security and user-friendliness as the core, follow the industry trend to launch more global high-quality assets, and bring more tangible value to users.

In 2025, we look forward to writing a more glorious chapter with you! We also wish 4E's 1.2 million users around the world: 2025, get rich!