Telegram-based games are surging in popularity within the crypto gaming community, with Yescoin standing out as a prominent title in the recent wave of Notcoin-inspired games.
Unlike many of its counterparts that require players to tap the screen, Yescoin differentiates itself by asking users to swipe to gather digital coins.
Within just a month of its launch, the game has reportedly been played by over 18 million individuals from "nearly every country on earth," according to its creators.
Building on this success, Yescoin has partnered with the layer-1 blockchain The Open Network (TON), hinting at the possibility of introducing a token with the ticker $YES.
Launched in late May 2024, Yescoin has emerged as a popular mini-game on Telegram, leveraging the TON blockchain.
It joins the ranks of other notable Telegram-based games such as Hamster Kombat, Notcoin, TapSwap, and W-Coin.
Yescoin distinguishes itself with a nostalgic, pixelated design that resonates with fans of retro gaming.
Its aim is to carve out a unique niche among the plethora of Telegram mini-apps through its distinctive visual appeal.
While many Telegram apps are classified as tap-to-earn games, where users accumulate points by clicking a single button, Yescoin introduces a more skill-oriented approach.
Inspired by the classic game Fruit Ninja, the Yescoin team has innovated a swipe-based game.
Players must swipe on their devices to collect coins and take part in online community events.
As players swipe, coins disappear and new ones appear, but an energy bar at the screen's bottom gradually depletes.
Once it reaches zero, the rate of coin appearance slows.
Players can choose to swipe away every coin as it appears or leave the app idle to regenerate their energy bar.
Speed, hand-eye coordination, and strategy are essential for success in the game.
These efforts culminate in the ability to convert accumulated points into cryptocurrency upon the project's completion.
Yescoin incorporates various elements to enhance user engagement.
Players can use earned coins to purchase power-ups that increase coin value and accelerate energy bar regeneration.
The game features a tiered league system—Bronze, Silver, Gold, Platinum, and Diamond—where players progress by achieving specific milestones, unlocking the potential to earn higher-value coins.
Regular airdrops and special events provide additional opportunities to boost earnings, and inviting friends, especially those with Telegram Premium, can yield extra bonuses, reinforcing the game's social and engaging nature.
The most valuable asset in the game is the YesPac, a virtual creature that autonomously collects coins and offers potent bonuses with each upgrade.
It can even gather coins while the player is offline, significantly enhancing the gaming experience.
Early in the game, players are presented with "onboarding" tasks, such as connecting a wallet or inviting a friend, which reward them handsomely.
Capitalising on these tasks is an effective strategy to jumpstart progress and afford key upgrades without delay.
Beyond its entertainment value, Yescoin aims to advocate for blockchain adoption.
By developing a Telegram game on TON, Yescoin seeks to showcase the myriad applications of blockchain technology in an accessible manner, introducing newcomers to the Web3 ecosystem.
Ultimately, Yescoin aspires to familiarise a broad audience with blockchain technology and demonstrate its potential for profitability.
One of the key factors contributing to Yescoin's swift rise to success is its commitment to introducing a future cryptocurrency token.
The project aims to transcend its current status as a swipe game on Telegram by eventually launching its own digital currency.
Once this cryptocurrency is fully developed, players who link their wallets to Yescoin will be able to earn crypto with every swipe.
While Yescoin has not disclosed the complete details of its token, it has confirmed that it will be built on TON's blockchain.
The developers have hinted at the potential release of a YES token.
On 13 June, the team announced a partnership with TON, the blockchain that underpins many prominent Telegram crypto games, including Notcoin and Hamster Kombat.
The announcement on Telegram was enthusiastic, with the team declaring, "Yes, let's say YES!" and "Yes, let's say YES TO THE MOON!"
The proposed YES token is expected to be fully tradable on the open crypto market, allowing users to exchange their current Yescoin points for these tokens.
The Yescoin team has tentatively named the token $YES, although further details regarding its tokenomics and airdrop mechanism have not been disclosed.
The prospect of YESCOIN being listed on major cryptocurrency exchanges worldwide has generated significant excitement.
Such a listing could substantially enhance the token's value and visibility, making it a potentially lucrative asset to hold.
In a recent tweet, the team mentioned "upcoming airdrops" and revealed that they are working on an onboarding system that will offer both on-chain and off-chain rewards.
This system is designed to incentivise new users and further engage the existing community.
What lies at the heart of a viral Telegram game's success?
The straightforwardness of the gameplay, such as clicking and completing simple quest tasks, combined with an engaging game progression mechanism, like discovering new daily card combinations or ciphers seen in Hamster Kombat, has significantly contributed to the rapid growth of Tap-to-Earn games.
The allure of community airdrops further fuels the success of these games.
Unlike DeFi protocols or Ethereum L2s, clicker apps do not demand intricate on-chain interactions, as exemplified by Notcoin.
An impressive 90% of the token supply was distributed to the community, with an average reward per wallet amounting to $200, as reported by the Notcoin team.
Another critical factor in their success is the utilisation of the social aspect, motivating players to invite friends and compete in teams to secure greater rewards.
These viral applications opt for TON's blockchain, a choice that can be attributed to the seamless integration with Telegram's massive 950 million-user base, the technical superiority of the blockchain, and the recent triumph of Notcoin on leading centralised exchanges.
The endorsement of such strategies by major Web3 players adds to their credibility.
For instance, the renowned Web3 gaming studio and venture capital firm Animoca Brands has placed a substantial bet on Telegram and has selected TON as its Web3 partner.
Yescoin has enjoyed a promising beginning, but what lies ahead?
Committed to its global presence, Yescoin has been diligently working to introduce its bot in various languages.
It has recently launched its bot in Bengali and plans to continue expanding its linguistic reach.
Furthermore, Yescoin initiated a Global Yescoin Ambassador Programme just last week, which suggests collaborations with influencers and prominent community figures to enhance visibility and engagement.
The development of an onboarding system, dubbed the "Three-Stage Rocket Plan," is underway.
This system is designed to integrate with the previously mentioned rewards and future airdrop strategies.
As summer approaches, the game is preparing to host a series of "Summer Carnival-themed events" to entertain and engage its community.
Most recently, the team has announced the construction of a new system to manage server loads as the community expands.
Concurrently, they are intensifying their efforts to combat scammers within the community, a persistent issue that afflicts many crypto projects.
On 24 July, it teased that something is brewing on its Telegram channel:
“Youre right, we're cooking. Will be announced later. Please wait.”
The sustainability of the Tap-to-Earn trend and the quality of the attracted traffic are subjects of reasonable scepticism.
The challenge for teams lies in educating and retaining users while offering long-term value, a question yet to be fully answered.
Some teams aim to function as game publishers or quest platforms, while others pledge to introduce e-commerce or trading features.
In 2024, users are drawn to apps and games that recognise and reward their investment of effort, time, and attention.
The ultimate success of these ventures, Yescoin included, remains to be seen, but looking at the short-term trajectory, it looks like it is well on its way to the moon.
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