BlackRock’s understated Bitcoin ETF Ad campaign targets wealthy baby boomers

Investment giant BlackRock has taken a different approach in marketing its recently launched iShares Bitcoin Trust ETF (IBIT), opting for a subdued and straightforward ad campaign. While some may consider it boring, industry commentators suggest that this strategy may be a winning formula for attracting the wealthy baby boomer demographic. On January 11th, BlackRock unveiled […] source: https://www.cryptopolitan.com/blackrocks-bitcoin-etf-ad-campaign/