Binance to Offer Crypto Asset Managers ‘Fund Accounts’ That Mirror TradFi Trading

Binance, the world’s largest cryptocurrency exchange, is offering digital asset managers special accounts that allow pooling of their investors’ assets to make crypto fund management operations feel more like a traditional finance experience.The omnibus “Fund Accounts” introduce a universal net asset value (NAV) per unit concept used by buyside firms to provide a clear and trackable profit-and-loss for each fund, addressing the lack of a common market standard in crypto asset management, Binance said on Wednesday.Unlike the rarified world of high finance, crypto trading is still developing from a relatively unsophisticated retail market into a more institutional-friendly environment, a process that requires a transformation of infrastructure.“Asset management is a very mature and well established industry in TradFi,” said Binance head of institutional and VIP Catherine Chen in an interview source: https://www.coindesk.com/business/2025/04/24/binance-to-offer-crypto-asset-managers-fund-accounts-that-mirror-tradfi-trading