According to 36 Krypton reports, Baidu employees revealed that Baidu has discussed two solutions for "Wen Xin Yi Yan", one is to launch an independent entrance; The existing Baidu search portal is opened. Baidu is currently preparing the team for "Wen Xin Yi Yan", which is mainly coordinated by TPG (Technology China-Taiwan Business Group) and MEG (Mobile Ecological Business Group). The former is responsible for technical breakthroughs, while the latter undertakes search and content products. In addition to the search portal, Baidu is also seeking the possibility of combining Baijiahao, short video content and AIGC.